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13 AI Marketing Tools You Didn't Know You Needed
This week in Win in Marketing

Itās Independence Day here in the U.S. tomorrow, so our team will be enjoying some much-needed time with their families and taking a well-deserved break. Enjoy the weekend and weāll be back next Friday! šŗšø
š„ Headlines of the Week
⢠The F1 movie is an incredible success⦠likely due to their amazing marketing campaigns š„
⢠Youāre not taking advantage of these ___ AI tools.
⢠Coca-Cola and Disney team up.
šļø F1 The Movie is a Box Office Success and An Incredible Marketing Case Study
Before you read further, go watch the movieās teaser trailer with Brad Pitt driving an F1 car at Silverstone.
It sets the tone perfectly.
This film didnāt just rely on the hype of fast cars and famous faces. The team behind it created a marketing masterclass:
They partnered directly with Formula 1, embedding production crews in the real paddock and shooting scenes at actual Grand Prix weekends, blending Hollywood and sports in a way that feels raw and authentic.
They also released short behind-the-scenes featurettes showing Pitt training like a real F1 driver and mingling with actual F1 stars.
Fans didnāt just see a film, they felt part of the journey.
On top of that, the film dropped mini-campaigns on TikTok and Instagram showcasing custom helmet designs, intense pit stop choreography, and sneak peeks of on-track chaos⦠designed to go viral and capture both die-hard motorsport fans and casual moviegoers.
There was even a commercial of Joshua Pierce (one of the drivers in the movie) going through a KFC drive-thru⦠genius for both sides!
Why it worked:
ā” Authenticity: Real F1 cars, real tracks, real drivers. No green screen fakes.
šø Social-first: Every piece of content felt designed to be shared.
š Emotional connection: The story hits fans right in the adrenaline.
Marketing takeaway: The best campaigns donāt just sell tickets - they create an event people want to live inside.
The F1 movie didnāt just premiere - it roared onto the global stage, bringing fans along for every turn.
I saw this movie, and highly recommend it!
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